The matte finished business card took a back seat to the super high gloss of UV coating in the early 2000's. It's back in style now! These classic styled full color business cards are printed on a high quality 14 point matte/dull coated card stock. The smooth matte finished stock allows the ink to soak into the card stock causing a reduction in smudges and finger prints, but not limiting the sharpness of the reproduction. This card will make your first impression a memorable one.